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How we built the #1 branded

radio format in America.

(And why you should care)

 
 
 
 
 

It’s still possible to build a passionate loyal audience.

Ironically, your safest bet if you want to do something new and interesting today is to follow the same tried-and-true game plan we developed over a decade ago: Stay predictably unpredictable. Be daringly original. Keep finding fresh ways to energize your listeners. And do it all without sucking, or sucking up. Helping you do this profitably is our unique superpower. 

“A direct reaction to the monotony of hit radio” – The New York Times

Our chart-busting approach to music mixology is just one part of a larger solution.  Serve it up with a living, breathing brand that generates a zillion watts of relevancy at the local level, and you inspire measurable loyalty. Let this sink in: you now have the opportunity to offer listeners a proven major-market product, no matter what market you’re competing in.

Jack has taken the US by storm” – BBC

 
 
 

The perfect environment for advertisers to win big.

Our programming instincts have served us well. Because we’ve mastered the mystical science of mood and emotion, we know how to create a happy, energized listening environment. This provides the perfect setting for presenting ad messages to a positive, receptive audience. We also generate A-level marketing tools to help get local advertisers (and listeners) on board quickly. 

“Radio tries a new tune” – The Wall Street Journal

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